The Dr. Norm’s Story
Dr. Norm’s was founded in 2017 by the brother-sister team of Jeff Koz and Roberta Wilson to honor their Dad, the real Dr. Norm and their mom Audrey - a pharmacist by profession, but a
prolific baker by passion.
Our dad, Norman Koz, was an M.D. in Los Angeles for over 30 years. He was known for his personalized, old school patient care, something you don’t see too often these days. And our mom made these “legendary” chocolate chip cookies that were known far and wide.
Her cookies became her personal way of spreading joy to almost everyone she knew! If you happened to meet her and try one of her cookies, she’d have a plate of them for you the next time you saw her. She also kept a batch or two in her car for special emergencies!
Audrey’s legacy and started a traditional cookie company in her honor. Audrey’s cookies, as it was
known, started as a small online business, and grew into a successful operation with products
carried by Whole Foods, Sprouts, Stater Brothers, Costco and more.
How it all began
True Story. When meeting with Jeff going over some branding ideas for Audrey’s Cookies, Roberta
uttered the prescient words, “We should do weed cookies”! In her mind, she was 100% joking.
But, Jeff took her idea quite seriously and eventually convinced Roberta to give this a shot! It made
sense. Proposition 64 was on the upcoming California ballot to legalize cannabis, so the timing was perfect! It was from Roberta’s fateful utterance that the idea for Dr. Norm’s was born.
Dr. Norm represented trust, caring and family values - all things that we wanted our brand to
represent. So the name Dr. Norm’s stuck and our journey began!”
about dr. norm's
Dr. Norm’s is a well-known and well respected Los Angeles-based cannabis baked goods company. We are sold in close to 500 retail dispensaries and delivery services across California. Dr. Norm’s currently offers 20+ products including our flagship cookies (Audrey’s recipe was our debut product) in 5 flavors, 3 different dosages and 3 strains as well as gluten-free and vegan offerings.
From there, we branched out to Brownies and Salted Caramel Blondies, and again to Rice Krispy Treats in 3 amazing flavors. We continued to innovate and created the first and only nano-emulsified, fast-acting baked goods line in the state - with an onset time of 15 minutes!
After our success in the baked-goods category, we began creating medicinal products formulated to aid consumers with specific health issues. The first line is called SleepWell, which includes our Sleep Gummies, Sleep Vape and Sleep Bites.
We just released the debut product in our new LiveWell line, focused on the general health and wellness market, and In development is a product line formulated to help those suffering from chronic pain.
Dr. Norm’s was founded to honor the legacy of our parents and their lifetimes devoted to
healthcare. It was this legacy as well as Audrey’s magical cookies that inspired us to create
the Dr. Norm’s brand.